studiokalex is a design and engineering practice. Websites, 3D and motion, built end to end.

We work in the browser rather than in static mockups. Type, motion and load order turn out to be one decision, and it is easier to judge running than described.

hello@kalex.studio

Soaked

Soaked — body wash

The postcard edition

Postcards from far-away baths.

six places, six scents, one ritual

01
02
03
04
05
06

The grid

Aa

Manrope

ABCDEFGHIJKLMNOPQ
abcdefghijklmnopq 0123456789

Orange Siesta

The note

Aa

Homemade Apple

ABCDEFGHIJKLMNOPQ
abcdefghijklmnopq 0123456789

with love, from kyoto

The post office

Aa

IBM Plex Mono

ABCDEFGHIJKLMNOPQ
abcdefghijklmnopq 0123456789

Nº 03 — 36.4618° N
Typography

01

Orange Siesta

from seville

#DC6A22

02

Lavender Lullaby

from provence

#6B5BA6

03

Sea Salt Sunday

from santorini

#2C5E8C

04

Rose Riad

from marrakech

#B93A66

05

Hinoki Hush

from kyoto

#52703A

06

Sienna Sunset

from tuscany

#A0522D

Paper

#F3EFE6

Ink

#1D1C1A

Kraft Rule

#CFC8BA

Colour
Soaked body wash cover: stacked wordmark and six postage stamps
Six Soaked body wash bottles, one colour per scent, with postcard labels
The six Soaked front labels, each the back of a postcard
Soaked Rose Riad front label on the beaded wash
Soaked back label with a tear-off postcard
Soaked social post: so ak ed wordmark and stamps
Soaked social post with three bottles
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