Answers to the questions we hear most.
studiokalex (formerly Kalex Studio) is a design and engineering studio based in Mehrauli, New Delhi, India. We design and build custom Next.js websites, and interactive 3D websites with WebGL and Three.js, and we make 3D product renders, motion graphics, social media design and brand identity. We work with brands across Delhi NCR, India and worldwide, and every project is designed from scratch rather than from a template.
Yes. We work with brands across India and internationally. Most of our collaboration happens remotely via video calls, shared Figma files, and structured feedback rounds. We work with clients in any country, and have delivered for brands in the US, UK, UAE and across Indian cities.
We work with brands across industries including D2C, real estate, fashion, food and beverage, professional services, SaaS, healthcare, and hospitality. Our approach is industry-agnostic — we focus on understanding your positioning and audience rather than limiting ourselves to a single vertical.
A Professional Website, a custom multi-page site without 3D, starts at ₹50,000 in India, or $800 for clients outside it. A 3D Website starts at ₹70,000, or $1,500 internationally, and covers both the website and the 3D: Three.js and WebGL scenes, models made in Blender, and scroll animation. Both packages include technical SEO and setting up Google Search Console and Google Analytics on your domain. Every other service, such as 3D product renders, motion graphics, brand identity and social media design, gets a fixed quote after a free intro call.
A typical custom website takes 6 to 12 weeks from strategy to launch. The timeline depends on the number of pages, whether the site includes 3D, design complexity, content readiness, and revision rounds. We share a detailed timeline in our project proposal.
We primarily build custom websites using Next.js, React, and Tailwind CSS for performance and flexibility. For content management, we integrate headless CMS platforms like Sanity. For animations and interactivity, we use GSAP, Framer Motion, and Three.js. We also build marketing sites in Webflow and Framer for clients who prefer visual editing tools.
Absolutely. Every website we build is mobile-first and fully responsive across all devices. We follow Core Web Vitals standards (LCP, INP, CLS) and implement technical SEO best practices including semantic HTML, structured data markup, sitemap generation, and performance optimization. Our custom-coded sites consistently achieve high PageSpeed Insights scores. Every website also comes with Google Search Console and Google Analytics set up on your domain, with your sitemap submitted, so you can see your search performance and traffic from launch day.
Yes. We offer ongoing maintenance, performance monitoring, security updates, and content updates as part of our post-launch support packages. We believe a website is never truly finished — it requires regular attention to stay secure, performant, and aligned with your evolving business needs.
Yes. While our primary expertise is custom-coded websites using Next.js and React for maximum performance and flexibility, we also build professional WordPress websites for clients who prefer the WordPress ecosystem. This includes custom theme development, WooCommerce e-commerce stores, plugin integrations, and performance optimization. WordPress is a good fit for clients who want a familiar content management interface and a large plugin ecosystem.
Yes. We design and develop custom Shopify stores including bespoke theme design, product page optimization, payment gateway integration (UPI, Razorpay, etc.), and conversion rate optimization. Whether you need a new Shopify store from scratch or want to redesign an existing one, we create visually premium storefronts that are optimized for conversions. We also handle Shopify Plus projects for scaling brands.
WordPress and Shopify projects are quoted based on scope just like our custom-coded websites. A WordPress site or Shopify store starts within our Professional Website range (from ₹50,000, or $800 internationally), with Google Search Console and Google Analytics set up. Storefronts with complex integrations, or Shopify Plus projects, are quoted on scope after a discovery call.
It depends on your goals. WordPress is ideal for content-heavy blogs and business websites where you want a large plugin ecosystem. Shopify is best for e-commerce stores where you want built-in inventory management and payment processing. Custom-coded websites (Next.js + React) are our recommendation for brands that want maximum performance, unique design, and full control over their digital presence. We consult with every client during our discovery call to recommend the best fit.
Brand identity design is the process of creating the complete visual language for your business. It typically includes a custom logo, typography system, colour palette, brand guidelines document, and visual assets for digital and print use. At studiokalex, we also include photography direction and social media templates as part of our brand identity packages. This service is quoted on scope after a free intro call.
A full brand identity project typically takes 4 to 8 weeks depending on the scope and number of revision rounds. This includes a brand discovery phase, moodboarding, concept development, refinement, and final delivery of all assets with a comprehensive brand guidelines document.
Yes. We frequently work on brand refreshes and redesigns. Whether you need a subtle evolution of your existing identity or a complete overhaul, we start with a thorough audit of your current brand assets and positioning before developing a refined direction that respects your brand equity while modernising your visual language.
Yes. We design and build interactive 3D websites with Three.js, WebGL and GSAP: product scenes visitors can turn, scroll-driven 3D stories and product configurators. We model the 3D assets in Blender ourselves, compress them so the page stays fast on a phone, and keep all copy in the HTML so search engines can read it. 3D websites are quoted on scope, on top of our multi-page website package.
Yes. Our motion team makes launch films, explainer videos, logo animation and UI motion in After Effects and Blender, and our 3D team models products and interiors for photoreal renders, 360° turntables and web-ready GLB and USDZ models. The same 3D model can be used for renders, films and a 3D website.
We set up complete WhatsApp Business automation systems for businesses using platforms like Interakt, Wati, AiSensy, and similar tools. Our services include WhatsApp Business API setup, automated chatbot flows for lead generation and customer support, broadcast campaign configuration, abandoned cart recovery messages, order tracking notifications, CRM integration, and team inbox setup for multi-agent support.
WhatsApp automation is quoted on scope, based on your specific requirements. The cost depends on the complexity of chatbot flows, number of integrations (CRM, Shopify, etc.), broadcast volume, and the automation platform you choose. The platform itself (Interakt, Wati, AiSensy, etc.) typically has its own monthly subscription starting from ₹999/month. We provide a detailed scope and quote after understanding your business needs during a discovery call.
Yes. We specialise in connecting WhatsApp automation platforms with your existing e-commerce stack. This includes integrating with Shopify for abandoned cart recovery, order confirmations, and shipping updates, as well as WordPress/WooCommerce for lead capture and customer communication. We also connect WhatsApp with CRM systems like HubSpot and Zoho for unified customer data management.
Our process follows four phases: Discovery (understanding your business, audience, and goals), Design (moodboarding, wireframing, and high-fidelity mockups in Figma), Development (custom coding with performance optimization), and Delivery (testing, launch, and handover). We maintain weekly check-ins and structured milestone reviews throughout the project.
All our packages include structured revision rounds at each milestone. Professional Website includes 2 revision rounds, 3D Website includes 3 revision rounds, and custom projects include unlimited revisions within the agreed scope. Additional revisions beyond the included rounds are billed at an hourly rate communicated upfront.
We typically follow a milestone-based payment structure: 40% upfront to begin the project, 30% at the design approval stage, and 30% upon project completion and launch. For larger custom engagements, we offer flexible payment schedules aligned with project milestones. All payments are invoiced with GST as applicable.